Creator Economy
Example · Board of 3Should we monetize through sponsorships or launch a paid newsletter?
Chief of staff
This one needs a board: The Marketer, The Customer and The Strategist. The Marketer builds the narrative that turns a feature into a category move. Each researches alone first, then they react to one another — and on a decision, two of them take opposed sides.
The MarketerBrand Builder
The CustomerUser Voice
The StrategistCompetitive Expert

Asked first
Where do most of your customers find you today?
Word of mouthSearchPaid ads
The board’s call
Launch the paid newsletter on Substack first, but build the email list on your own domain.
Substack handles distribution and payments — fastest time to revenue. Owned email list survives any platform change — the actual asset.

The Strategist disagreed
“Substack discoverability is platform-dependent — diversify discovery channels”
Board of 3 · up to 135 credits on the card · an example, not a recorded run








