Skip to content
SynthBoard

AI Advisor · Business Coaches

The senior partner your clients think you have

Business coaches advise founders and small-business owners on the most consequential decisions of their lives. SynthBoard is the boardroom you bring in — for them and for your own practice.

Start free See how it works

In short

It is an analysis tool — it produces structured arguments and a recommendation with the dissent attached. How you bring that into a client conversation (coaching questions vs. direct advice) is your professional choice. Many coaches use it to sharpen the questions, not to deliver answers.

Last reviewed

An example

One ask, start to finish.
What comes back is a memo.

How a board takes a call like this: her read, who sits, what they ask first, then the call — with how sure they are, who disagreed and the first step.

Business Coaches

Example · Board of 3

My client's revenue has been flat for 6 months. Pricing problem, sales problem, or product problem?

Chief of staff

This one needs a board: The Strategist, The CFO and The Skeptic. The Strategist maps competitive dynamics and strategic options across multi-year horizons. Each researches alone first, then they react to one another — and on a decision, two of them take opposed sides.

  • The StrategistCompetitive Expert
  • The CFOFinancial Controller
  • The SkepticRisk Assessor

Asked first

Has a competitor already made this move?

Yes, one hasNot that I knowWe’d be first

The board’s call

Take the engagement only with a documented scope boundary: you coach the CEO; you do not coach the team.

Coaching the team after coaching the CEO compromises both relationships. Designing-not-delivering captures consulting revenue without creating the role conflict.

Confidence74 · Moderate

The Skeptic disagreed

“CEO will resist the boundary at first; pre-script it as protection of the coaching work”

First step Offer instead to design (not deliver) a leadership-team intervention with a separate facilitator.this week

Board of 3 · up to 135 credits on the card · an example, not a recorded run

Other asks people bring here

Several asks in one message become several rooms, each with its expert and its own price on the card. Keep or drop any, then convene them together.

  • A client wants to fire their head of marketing. They're emotional about it. How do I structure the conversation? — The CFO, up to 85 credits
  • Should I raise my coaching rate from $5K/month to $8K/month, or add a high-end mastermind tier instead? — The Skeptic, up to 85 credits
  • My biggest client wants me to coach their entire leadership team. Take the engagement or it'll dilute the work? — The Empath, up to 85 credits

What you get

What she handles.
On this kind of call.

Client business diagnosis

When a client presents with "revenue is stalled," a board argues the actual root cause — sales, product, pricing, or operating model — and the memo lands in about 6–10 minutes.

Strategic recommendation pressure-testing

Before you advise a client to fire someone, raise prices, or change models, a board argues the strongest counter-position.

Coaching-program design

90-day intensive vs. 12-month retainer, group vs. 1:1, certification-licensed vs. proprietary — argued for client outcomes and your business model.

Your own business decisions

Rate, niche, marketing channel, scaling vs. staying solo — a board argues your business with the same rigor you bring to your clients'.

Why SynthBoard

Why SynthBoard for this.
Not one voice. A board.

Business reasoning at depth

The Strategist, The CFO, and The Customer reason like senior business advisors. Not "have you tried setting goals?" coaching content.

Beyond pattern-matching to last client

Solo coaches default to whatever worked with the last similar client. A board argues the specific situation, not the analogous one.

Confidentiality for sensitive client work

Business coaching often involves firing, exit, and financial-distress decisions. Your rooms are private to your account; anonymize for extra protection.

Cross-functional in one room

A client business problem touches sales, finance, ops, and people. A board argues all four in one room, and the memo keeps the dissent.

Who sits

The experts for this call.
Each one holds a position.

Your Chief of Staff proposes who sits for the call, and every board is built with someone whose job is to argue against the obvious answer. Name an expert and they take a seat; tell her who you want on your board and they sit by default. How many seats a board has depends on your plan.

Pick an expert

Hover, tap or tab throughSwipe, then tap one
  • GPT
  • Claude
  • Gemini
  • Grok

Seats are spread across model families: GPT, Claude, Gemini, Grok and more.

In their words

Business coaches sell the senior partner their clients can't afford. The boardroom is what makes that promise true — a real bench of expert thinking, on call when the client question lands.
The Strategist Competitive Expert

Questions

Fair questions.
Straight answers.

What people ask before they bring this call to a board.

Is this advice or coaching?

It is an analysis tool — it produces structured arguments and a recommendation with the dissent attached. How you bring that into a client conversation (coaching questions vs. direct advice) is your professional choice. Many coaches use it to sharpen the questions, not to deliver answers.

Can I use this for client deliverables (assessments, reports, plans)?

Yes — the memo can inform assessments and plans you build. Check your certification's ethics on tool use, and disclose to clients as appropriate. The experts are AI and can be wrong; your judgment signs the deliverable.

How does it handle confidentiality across multiple clients?

Your rooms are private to your account. She keeps a fact on file only when you confirm it, so client details stay out of your file unless you choose otherwise — and anything kept is yours to correct or wipe. For clients who need an air-gap (regulated industries, M&A), use anonymized framing.

Will it just argue for more revenue / growth?

No. The Skeptic and The CFO routinely argue for staying smaller, killing low-margin lines, or saying no to growth that doesn't serve the founder's actual goals. The Empath surfaces when growth pressure comes from outside expectations rather than the founder's values.

How does this differ from executive or leadership coaching advisors?

Business coaching focuses on the business itself — revenue, pricing, hiring, operations. Executive and leadership coaching focus on the leader as a person and an influence. The usual lineups reflect that: The Strategist, The CFO, and The Customer for business coaching; The Empath and The Ethicist for executive and leadership coaching.

Can this help me scale my coaching business?

For decisions about scaling (group vs. 1:1, productization, hire vs. solo, certification licensing), yes. A board is the business advisor you wished you had when you started.

Keep exploring

Nearby decisions, audiences and methods inside SynthBoard.

SynthBoard (synthboard.ai) is one place for your business, your life, and every hard call. Your Chief of Staff keeps what you tell her on file, and 24 named experts on different AI models take the calls — one expert for a consult, a board with opposed seats for the hard ones — and hand back a memo with the call, the dissent and the first move. How it works.

The advisor you don't have, on demand.
Start free, with one message.

Should I move from 1:1 coaching to a group program model to scale revenue without scaling hours?My client's revenue has been flat for 6 months. Pricing problem, sales problem, or product problem?Should I raise my coaching rate from $5K/month to $8K/month, or add a high-end mastermind tier instead?

It waits in her box after you sign up. Nothing is sent until you press send. Free to start — 150 credits every month + 250 to start. Every consult and board shows its price on the card, and nothing runs until you tap.